SEORCE FOR EDUCATION
Students shortlist with AI. Make the list.
Prospective students ask ChatGPT which MBA is worth it, which course leads to a job and which provider is respected. SEORCE shows whether your programmes are in those answers, plans your content around intake season, and tracks the enquiries that follow.
Recruitment starts in an AI chat.
Rankings sites own the answer
- AI quotes league tables and forums, not your course pages.
Course pages updated after the peak
- Search interest spiked in January. The page changed in March.
Hundreds of course pages
- Each one needs to be accurate, findable and current.
What students ask AI before applying.
These are typical examples of what your market types into ChatGPT, Gemini and Google. Each one is a prompt you can track in AI Beacon and a topic you can map in Keyword Explorer.
- “Is a part-time MBA worth it?”
- “Best master's for a career in data”
- “Top business schools for [subject]”
- “Best universities for [course] in [country]”
- “How much does an MBA cost?”
- “Scholarships for [course]”
- “What jobs can I get with [degree]?”
- “[Course] graduate salaries”
- “Entry requirements for [course]”
- “When do applications open?”
A week for an admissions marketing team.
Programme by programme, intake by intake.
Built for programmes, intakes and reputation.
Know which courses AI recommends.
Track prompts like the best part-time MBA or the top data science master's, and see which providers are named.
- Course by courseOne prompt per programme.
- Rival institutionsWho's named instead of you.
- Exact sourcesLeague tables, forums, videos.
Publish ahead of the peak.
Keyword Explorer shows 12-month trends for course searches, so programme pages and guides are ready before students start looking.
- 12-month trendsSee when interest rises.
- Questions students askFees, entry requirements, careers.
- IntentResearch versus ready to apply.
Count prospectus requests and applications.
Free Web Analytics tracks enquiries as goals, split by channel, so you can see whether AI traffic turns into applicants.
- Goals as custom eventsProspectus, open day, apply clicks.
- AI as a channelCompare AI visitors with organic ones.
- CountriesSee where interest comes from.
| Goal | Type | Completions | Rate |
|---|---|---|---|
| Request a prospectus | Button click | 642 | 3.5% |
| Book an open day | Button click | 1,318 | 7.2% |
| Start application | Page visit | 118 | 0.6% |
Programme pages that answer the questions students ask.
Students ask AI about fees, careers and entry requirements. Content Studio drafts programme guides that answer them, in your voice, ready for your admissions team to review.
Priced per project. Never per seat.
Run each institution, school or campus as a project. Add faculty marketers without paying for logins.
Related solutions.
Check the page a buyer's question should reach.
If AI can't read your course page, it can't shortlist you. The browser extension shows what is in the raw HTML, and the content checker scores how citable the text is.
How does SEORCE help education providers?
SEORCE helps universities, business schools and course providers see whether AI engines recommend their programmes, across 7 AI engines plus Google AI Overview, AI Mode and Search. Keyword Explorer shows 12-month trends so content is ready before intake season, AutoFix keeps course pages healthy, Content Studio drafts programme guides in your voice, and free Web Analytics tracks enquiries and applications.
At a glance
- Built for
- Universities, schools and education providers
- Typical journey
- Career question → programme shortlist → provider research → enquiry → application
- Questions to track
- Programme, Provider, Cost, Outcomes, Admissions
- Signals to watch
- Programme mentions, ranking sources, intake-season demand, enquiries
- Main conversion
- Prospectus requests and applications
- SEORCE modules
- AI Beacon, Keyword Explorer, Technical Suite with AutoFix, Content Studio, Web Analytics
What good looks like
- Every flagship programme is tracked in AI answers
- Programme pages answer fees, outcomes and entry questions
- Content is live before the intake peak
- Course pages are accurate and current
- Enquiries and applications are tracked by source and country
- League table and forum sources are understood
Key facts
- Programme prompts tracked across AI engines
- 12-month trends for course searches
- AutoFix across course pages
- Programme guides drafted in your voice for review
- Enquiries and applications tracked as goals
- Ask SEORCE, the AI agent, answers questions from your project's data, in the app and on WhatsApp (beta)
- A free browser extension and free tools let you check any page without an account
Last reviewed 11 October 2026.
Questions from education teams.
Months before applying, often peaking in the period before application deadlines. Planning content around that window matters more than publishing during it.
Rankings are easy for AI engines to summarise. Programme pages that state outcomes, fees and requirements clearly give AI more to work with than rankings alone.
Yes. Add a prompt for each course and see which providers AI names.
Yes. Keyword Explorer shows a 12-month trend for every search, so you can plan around intake.
Yes. Application, open day and prospectus clicks can be tracked as goals.
No. It exports ready-to-publish content for your web team.
Yes. Ask SEORCE is an AI agent that answers plain-language questions from your project's data, in the app and on WhatsApp. It is included for every user and is currently in beta.
Yes. The SEORCE browser extension for Chrome, Edge and Firefox audits any page you open, and the free tools check things such as AI crawler access, schema and meta tags. None of them needs an account.
Be the course students hear about first.
Book a demo and see your programmes in AI answers.
Not ready for an account? Use the free browser extension or any of the free tools.